photography and styling

Compose and Captivate

An exciting creative course that will give you the tools and insights to build a captivating brand image library, tell your unique story in style and really nail your brand photography. With Fiona Humberstone and Cecelina Tornberg

enrol now

A must if you are planning a brand shoot
of your own. So much value here!

Katie Rosebrough


discover how to create a captivating,
brand image library that tells your story

create your brand stories

Storytelling is at the heart of our approach. We're passionate about creating distinctive, elevated and unique images, and that means starting with the stories. We show you how.

elevate your styling

I'll share my best styling tricks, tips and insights here: through a series of video case studies and presentations and show you how to bring your images to life in the most captivating way.

learn cecelina's posing secrets!

Cecelina is renowned for creating beautiful, natural and most importantly flattering pictures. She walks us through her do's and don'ts, shows us how to pose and what to avoid.

A fresh and strategic approach to creating captivating images for your brand

Beautiful images are one of the most powerful tools you have at your brand's disposal. Done well, they'll captivate your clients, create desire in your offering and build value in what you do. Much easier said than done!

In Compose and Captivate we'll show you how to move beyond the cliches, approach your photography from a whole new angle and create something that truly reflects your brand.

This course will enable you to get the most out of your investment in your photography and build a unique and distinctive brand image library that enables you to tell your story in style.

Discover how to tell powerful brand stories that will grow with your brand

We'll show you how to look at your brand in a whole new way and create a collection of images that really resonate with you and your ideal clients.

It all starts with your stories, so we'll go deep into identifying your unique brand stories before showing you how to tell them in style. We look at props, styling and posing as well as all the nuts and bolts you need to know to get the most out of your time with your photographer.

Probably the best online course I have ever done. So insightful

Militza Ortiz, Jewellery Designer

“Everything on the course is so beautiful and visually inspiring"

Linnea Knight, The Wild Rose

WHAT YOU'LL LEARN

A brand PHOTOGRAPHY COURSE
FOR ENTREPRENEURS AND CREATIVES

01
discover how the powerful art of cinematic storytelling can bring more emotion to your images
02
bring a new level of strategic thinking to your brand photography
03
learn how to build an engaging and unique brand image library
04
the practicalities of Planning and preparing for your next brand photoshoot effectively
05
Identify your key brand stories and use these to inspire unique images
06
learn Cecelina's tricks for feeling comfortable in front of the camera
07
Choose props that will support your brand messaging and values
08
bring life to your brand through thoughtful and expressive styling
09
creative approaches to telling your story in style
10
get the most out of your investment with your photographer
11
Curating a prop cupboard that enhances your brand messaging and draws people in
12
Finding and working with a phenomenal photographer

Course curriculum

Wondering what's inside? A wealth of inspirational and creative content that will empower you to nail your brand photography. Take a look...

  • 1

    Introduction

    • Welcome

    • Getting the Most out of this Course

    • Copyright and Playing Fair

    • The Compose and Captivate Process
  • 2

    Bringing your Brand to Life

  • 3

    Props and Styling

    • Styling to Captivate

    • Creating the Right Impact with Props

    • Building a Prop Cupboard

    • Quiz: Choosing the right props for your brand

    • Exercise: Curating your Props

    • Exercise: The Props Wishlist
  • 4

    Captivating through Storytelling

    • Welcome to Captivating Through Storytelling

    • Start with the Story

    • Lisa Bradburn: The Story of Experience

    • Fanny Staaf: The Story of Style

    • The Brand Stylist: The Story of Inspiration

    • Harriet Wilde: The Story of Enchantment

    • Villa Montanare: The Story of a Place

    • Exercise: Your Evergreen Brand Stories

    • Exercise: Capturing Your Stories

    • Capturing Your Brand Stories

    • Bonus Lesson: The Brand Stories Reviews
  • 5

    Telling your Unique Story

    • Telling your Story Uniquely

    • Cinematic Storytelling

    • Evoking Emotion

    • One Story, Multiple Messages

    • Exercise: Playing with the Cinematic Approach

    • Mood Boarding your Story
  • 6

    Finding a Phenomenal Photographer

    • Welcome to Finding a Phenomenal Photographer

    • Picking a brilliant photographer

    • The Directory: 50 Phenomenal Photographers

    • How to Spot a Brilliant Storyteller

    • Finding and Working with a Phenomenal Photographer

    • Case Study: A Photography Brief from The Brand Stylist Archives

    • Exercise: Create a Photography Brief

    • Case Study: The Brief for the Dillions Shoot
  • 7

    Planning your Shoot with Flair

    • Planning your Shoot

    • Location Considerations from a Photographer's Perspective

    • Location Consideration from a Creative Director's Perspective

    • Planning your Shots

    • Planning your Shoot Exercise

    • Create your Shoot Brief

    • Bonus Lesson: Planning A Shoot Interview
  • 8

    Styling Case Studies

    • Practical Styling Tips

    • Styling Case Study: Selecting Props for a Studio Shoot

    • Styling Case Study: A Copywriters' Woodland Studio

    • Styling Case Study: Telling Stories of Empowerment for a Leadership Development Company

    • Styling Case Study: An Explosion of Flavours for an English Vineyard

    • Styling Case Study: Creating Enchantment at a British Flower Farm

    • Styling Case Study: A Story of Seasonality at The Flower Farm
  • 9

    On the Day

    • Making the Most of your Shoot Day

    • Preparing for your Shoot

    • Taking a Moment...

    • One Setup, Multiple Shots

    • Cecelina's Posing Secrets

    • Behind the Scenes: The Empowered Entrepreneur Book Shoot

    • Creating a Book Cover in an Hour...
  • 10

    Lockdown Diary: Shooting your Own Images

    • Shooting your Own Photography: Lockdown Diary
  • 11

    Closing

    • Farewell from Cecelina and Fiona

    • Sharing your shoot

    • Behind the Scenes: Shooting the Compose and Captivate Course

    • Evolving Stories

    • Thinking forwards

"Absolutely amazing course … I feel so much clearer and more confident curating and creating images which resonate with, and delight my customer, images which elevate my brand and which make my product sing!"

Jennie Goy

COMPOSE AND CAPTIVATE
Prepare to create truly captivating images for your brand

Enrol today and prepare to elevate your brand photography to a whole new level!

Please note that with the instalment plan, the content is released in line with the payment plan, so if you're likely to want to binge on everything in a weekend, the full payment option is for you.

Two, Monthly Instalments

£225

Per Month x 2
  • Lifetime Access
  • Instant Access to Modules 1-5
  • Modules 6-11 delivered after 30 days
  • Inclusive of VAT for UK customers
enrol now
LIFETIME ACCESS

£450

One single payment
  • Lifetime Access
  • Completely Self Paced
  • Instant Access to Full Course
  • Includes VAT for UK customers
Enrol Now

or enrol in the Evocative Brand Photography
programme today and save £140

course 01
Compose and Captivate

Learn how to tell powerful brand stories through your photography; up your styling and propping game and c

course 02
art directing impactful website photography

elevate your website with show-stopping images

seminar 01
The Posing masterclass

Avoid triple chin-hell and feel confident in front of the camera

seminar 01
The Styling and Props Seminar

Bring your brand to life through styling

separate selling price = £1035
enrol in the collection and save £140

Bought separately, your investment in the four courses would be £1035. Enrol today from just £895 and save £140. Instalment plans are available. Click on each course card to discover full course deliverables and the detailed curriculum.

Superb! Great tips and so many worksheets.

Liz Grech, Parfums Clandestins

Reviews for this course

5 star rating

Genius, Brilliant, Creative, Gorgeous: An incredible course!

Tiffany Eurich

First, this course was gorgeous and inspiring. I devoured the material and finished the program eager to get started building a photo library for my brand. I can not tell you how empowering this course is for an entrepreneur trying to elevate th...

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First, this course was gorgeous and inspiring. I devoured the material and finished the program eager to get started building a photo library for my brand. I can not tell you how empowering this course is for an entrepreneur trying to elevate their branding! The idea of finding your stories is brilliant, and the cinematic approach is genius. I'm inspired to contemplate how I might translate those creative ideas to my own brand. Even more importantly, I feel as if I'm spending time with dear (savvy, and stylish) friends. Both Fiona and Cecelina seem like delightful humans, and they patiently, thoroughly, and carefully explain their concepts (and I could listen to their voices all day!). I'm already purchasing more courses, and I look forward to learning from both of them in the future!

Read Less
About

Cecelina Tornberg

Photographer and teacher Cecelina Tornberg has established a global reputation for dramatic, romantic imagery and in particular, her unrivalled mastery of light. Originally from Sweden she has spent a decade working and travelling all over the world from her base in London, bringing a Scandinavian aesthetic to her images, characterised by natural movement and use of light.

She has photographed people and celebrations in breathtaking locations from the royal palaces of the Middle East to sunny Californian vistas, mythical Scandinavian forests and the historic castles and vineyards of the Mediterranean.

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About

Fiona Humberstone

Fiona Humberstone is a Creative Director and Brand Strategist who is renowned for Art Directing and Styling resonant, evocative images that connect. Her work for her clients has been published in Conde Nast Traveller, British Vogue and Homes and Gardens magazine as well as in beautiful coffee table books.

As the founder of The Brand Stylist, Fiona has supported hundreds of thousands of entrepreneurs and brand designers create truly extraordinary brands and is widely recognised as thought leader in her field.

She is the author and publisher of the bestselling books How to Style your Brand and Brand Brilliance, variously described as ‘The business owners’ knowledge bomb book’ and ‘The book we’ve been waiting for’ by readers and press worldwide.

She has a knack for capturing the essence of a business, finding clarity in a complex brief and translating commercial goals into visual assets. Art Directing Impactful Website Photography will be her twelfth online course and she is thrilled to be collaborating with Cecelina again.

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Frequently Asked Questions

Not the technical elements, no. This isn't a 'how to take your own photography' course per se, but you will certainly gain a lot of knowledge and inspiration from the content that you'll be able to draw on to elevate your own photography. To take brilliant photographs, you certainly need to have a handle on your camera - and this course doesn't cover that, but more importantly, you need to be able to tell stories in style and that we cover with bells on.
No. Thank you for asking. This course is protected by copyright and the materials and lessons may not be repurposed in any way.
Online courses are, by their very nature, inherently, 'non-returnable' and as such, are non-refundable.
I have taught tens of thousands of students across the years and as you'll see from the course ratings and reviews, am renowned for creating high quality courses and learning experiences.
The course page and curriculum should make the scope of the course really clear but if you have any questions about the suitability of the class prior to signing up, please do email me and I'll be delighted to answer.
Like all offerings from The Brand Stylist, this is a high value, well-considered course that will have a huge impact on your business. I've priced it at a level that makes it accessible to as many entrepreneurs as possible and I'm confident you'll love it! Do take a look at the reviews to get an insight into the quality of my classes. You're going to have a ball!
Your investment includes lifetime access to this course, so you can work through it at a pace that suits you. Go nuts and binge on everything in a couple of days or take your time and reflect in between lessons. You have complete control over how you work through the class. And with lifetime access (given that you stick to the terms) you'll be able to revisit any of those lessons that resonate the most in the future.
Good question! As with all courses in The Brand Stylist Academy, much of this will be down to you and how you learn. This particular course includes a lot of video content and lessons and we anticipate you needing a couple of days to work through the course in its entirety.
No. Thanks for asking. Your enrolment fee covers one user.
I share lots of content for free on my website and these online courses are priced fairly and more than reflect the value you'll gain from the class. If you'd like to discuss prices for multiple logins or even an affiliate programme if you have lots of clients who would benefit, then I'd be delighted to hear from you.
It's not, but that won't affect the gross price you pay for the course. Essentially, everyone pays the same price for the courses but that includes 20% VAT for businesses within the UK. If you're a long time member of the community based in Europe, you will probably remember that pre-Brexit, VAT was also included in your course investments. Since January 2020, when the UK left the EU we have not charged VAT on products and services in Europe. Either way, what you really need to know is that wherever you are based, the headline price of the course is as listed! Nothing is *added on* for tax.
Yes, absolutely. Invoices are automatically generated when you enrol in a course. You have the opportunity to add your company details on sign up or in your client dashboard.