A creative, inspirational and incredibly useful introduction into how to use Colour Psychology to gain a deeper understanding of your brand, communicate more effectively and produce more powerful work.

Colour psychology is one of those fascinating topics that has the power to absolutely transform how you see the world and make sense of things.

I've been writing and teaching about the subject for years now and I've taught over three hundred international students in London, New York and beyond. So many of you have requested I run this as an online class and so with a few tweaks to suit this new way of learning, I'm thrilled be able to offer this first of three colour psychology online courses. A great refresher for those of you who've attended a live class and a brilliant introduction for those who are new to the topic.

So, settle down somewhere comfortable, and let's prepare to up your colour game!

 

Gain clarity, focus and momentum.

Colour Psychology is something that every creative business owner should have in their toolkit. It’s absolutely game changing. Gain clarity around your brand, find your focus and gain momentum. Shortcut your design process, pull together the ‘right’ elements faster and make your clients happier. What you learn will give you a deeper understanding of your brand so that you can identify the fonts, colours, illustrative styles and patterns that will work for your business.

Make confident choices.

know your seasons

I'm often asked which 'season' a particular image or pattern is. This class is designed to give you a comprehensive understanding of the seasonal personalities and how they translate through to the design elements that will enable your brand to communicate with intention. Through a series of interactive (offline) exercises and narrated presentations you'll gain a thorough understanding of how the seasonal personalities work and how to use them to your advantage within your own business.
Make confident choices.

Use colour to communicate more powerfully.

This creative and inspirational class will enable you to:

  • Understand the nuts and bolts of colour psychology and make it work more effortlessly for you.

  • Trust your instincts when making design choices and understand the 'why' behind your gut feelings.

  • Create an emotional connection with your audience and grow your business.

  • Gain a deeper insight into your brand and communicate with clarity and confidence.

A game-changing philosophy for creatives

Ideal for...

  • Creative entrepreneurs

    Gain clarity around your creative style, find your focus and gain momentum.

  • Marketers

    Unlock the potential within your clients' brands, be more discerning with your content, stand out and create traction.

  • Design professionals

    Shortcut your design process, pull together the ‘right’ elements faster and make your clients happier.

Colour for Creatives: reviews

what current students are saying about the course

  • Love this course

    Grace Lane-Smith

    The layout, the info, everything... it was a pleasure taking this course. The course and Fiona's books have been directly impacting my business as I dive deeper in the direction I'm taking to serve my dream clients. Thank you, Fiona. Still working...

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    The layout, the info, everything... it was a pleasure taking this course. The course and Fiona's books have been directly impacting my business as I dive deeper in the direction I'm taking to serve my dream clients. Thank you, Fiona. Still working on it, eight months in, but so worth it.

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  • Powerful and Thought Provoking!

    Wendy Gray

    A fantastic course! I’m delighted to have undertaken the “Colour for Creatives: Level One” course and am so grateful that The Brand Stylist caught my eye at just the right time for me and my Business start-up. I absolutely loved getting a sketchb...

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    A fantastic course! I’m delighted to have undertaken the “Colour for Creatives: Level One” course and am so grateful that The Brand Stylist caught my eye at just the right time for me and my Business start-up. I absolutely loved getting a sketchbook back out and “playing” with colour, illustrations, fonts etc. Feeling excited about my brand!.... and confident that it will resonate with my customer base. Now for the “The Naming Masterclass” to hopefully validate my choice of Business name! Thank you Fiona! X

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  • I loved this course!

    Megan Jerome

    I've thoroughly worked through and LOVED both of Fiona's books, How to Style Your Brand, and Brand Brilliance. Colour for Creatives: Level One builds on both and takes the information in both books to an entirely new level. This course is exac...

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    I've thoroughly worked through and LOVED both of Fiona's books, How to Style Your Brand, and Brand Brilliance. Colour for Creatives: Level One builds on both and takes the information in both books to an entirely new level. This course is exactly what I needed, right when I needed it. It's ultra clarifying, inspiring, exciting, confidence-boosting, lively and fun! I'm an independent musician, I produce my own recordings, and have been working with Fiona's books for about a year on both artwork and promotion for my most recent album, to celebrate it's release. I'm certainly making the music I've always made, and am still basing artwork and other design decisions on instinct, but I now have access to tons of visual and copy inspiration to bring me to new places, as well as new frameworks within which to place decisions - so all of this work is now both easier and supercharged! The biggest shift for sure has been to improve the way I'm able to communicate - both in copy and visuals - how my music sounds and feels so that people can understand that at first glance. This is much clearer now as a result of working with Fiona's directed questions - they require time, but over time, the answers take shape, get clearer and this process is totally worthwhile. Peers notice a difference in my materials and more people come to our concerts! I felt a little sheepish at first, reading about 'branding', because I am a musician, not a product, and yet I'd also come to realize that I needed to acquire some business know-how. But every time I ventured into the 'music business' I was so uncomfortable - it never resonated with my own aims or values. I am SO grateful to have found The Brand Stylist! Fiona's style is artistic, creative, personal, it's so easy to relate to as an artist and so easy to adapt to suit my goals and values - and even helps me to clarify those. I highly recommend this course! I didn't have to change my values or pretend to be 'business-minded' rather than 'artistically-minded' in order to achieve concrete business results from this work - I simply learned to express through branding what I was already expressing in my music and concerts - and that resonates deeply. That I can get into! I have never had so much fun learning about business - Fiona's approach to branding is like artistry - so it becomes an extension of what I was already creating. It's from the inside out. It comes from me, and I can be totally true to myself while using these new business skills! I'm sure I know more - much more - about myself as an artist now because of this course and these books on branding. What a result! This is so much more than I imagined it could be! I'm in! I'm ready for more! Many many thanks Fiona, Megan

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  • Brilliant

    Lindsay McNierney

    This course is laid out beautifully and is quite thought-provoking. It opened my eyes and mind to a whole different level of color psychology and cannot wait to use what I have learned!

    This course is laid out beautifully and is quite thought-provoking. It opened my eyes and mind to a whole different level of color psychology and cannot wait to use what I have learned!

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  • Highly recommended!

    Patricia Galvao

    As a designer, this is an excellent course for anyone who wants to learn how to work with colors and take advantage of it. This is such an inspiration!

    As a designer, this is an excellent course for anyone who wants to learn how to work with colors and take advantage of it. This is such an inspiration!

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  • Thank you Fiona for sharing your wonderful insights

    Chrystal Fleming

    Thank you soooo much for making this an online course, for those of us across the other side of the world. This course was jam packed with so much detail on the seasonal colour palettes, that I finally had a light bulb moment, that I personally am...

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    Thank you soooo much for making this an online course, for those of us across the other side of the world. This course was jam packed with so much detail on the seasonal colour palettes, that I finally had a light bulb moment, that I personally am Spring (bubbly etc) but my business is Summer with a dash of Winter for the 'expertness' you mentioned. Thank you, thank you. Worth every penny!! It was also really encouraging as a designer to realise that I was actually not doing so bad and my instincts are inline with some of what you were saying (I very rarely use black). I also just finished my copy of Brand Brilliance which was just amazing! I couldn't get to sleep at night I was so excited with the practicalness of your questions and inspiring thinking throughout the book. You really do inspire and bring such a light and energy to a topic so dear to my heart. Thank you again. Blessings, Chrystal :o)

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  • A complete eye opener

    Delali Foli

    I'm so glad I did this. I'm endlessly fascinated by colour and the psychology of it, so this course was the perfect foundation. As well as expertly explaining the basics, Fiona gives great examples and case studies that allow us to see exactly h...

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    I'm so glad I did this. I'm endlessly fascinated by colour and the psychology of it, so this course was the perfect foundation. As well as expertly explaining the basics, Fiona gives great examples and case studies that allow us to see exactly how and why the principles work. I've already made some tweaks to my branding and will be implementing what else I've learnt asap! Thank you Fiona :)

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  • Totally Inspirational x

    Trish Coggans Coggans

    As a business still in it’s infancy (18 months) I really wish I had known about this course 2 years ago!! It has been so insightful and has really made me focus on my future business aspirations. I am so excited to be clear on my business seasonal...

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    As a business still in it’s infancy (18 months) I really wish I had known about this course 2 years ago!! It has been so insightful and has really made me focus on my future business aspirations. I am so excited to be clear on my business seasonal personality and I am just working on the final details to ensure they are perfect for my brand, beyond excited and THANK YOU Fiona your course has been invaluable, Trish

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  • Addicting

    Lilly Csizmazia

    I stopped booking seminars, classes or workshops where I get further eduction on subjects I am interested in. Mostly because I left these classes and was disappointed on what I learned (or better not learned), how the material was to theoretic and...

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    I stopped booking seminars, classes or workshops where I get further eduction on subjects I am interested in. Mostly because I left these classes and was disappointed on what I learned (or better not learned), how the material was to theoretic and how much they costed. I started to buy a lot of books to learn what I wanted to know instead. Fionas online courses are the exact opposite. They are theoretical and practical, they are fun and sympathetic and time flys by while attending them. I learned a lot, it didn't feel like learning at all. The mixed media was perfect change to set up my mind new on the same subject. I instantly bought the second class and can't wait for more. I even booked a workshop in England (I am from germany) to attend to a workshop live, because I am so happy with how the classes work and the results I am getting off them. Thank you so much, keep going, I can't wait for more classes! Lilly

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  • Colour for Creatives Level One

    Petra Kantschik

    This course was so helpful for getting ideas & designing everything for my new coaching business !

    This course was so helpful for getting ideas & designing everything for my new coaching business !

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  • This course changed the way I run my business

    Nina Franco

    I am amazed by the information in the course, It changed the way and structure of my 2 businesses. My life as entrepreneurs is much easier now, from creating new products/services that express my brand's personality, post on social media, communi...

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    I am amazed by the information in the course, It changed the way and structure of my 2 businesses. My life as entrepreneurs is much easier now, from creating new products/services that express my brand's personality, post on social media, communication, and marketing. I can not wait for the next courses.

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  • Alright

    Violetta D'Avila Winter

    I think it was a too expensive (almost $500 AU) for what it was worth... she talked a lot about how helpful this course would be but I feel like I could have got the majority of the information from The Beginner's Guide to Colour Psychology for a ...

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    I think it was a too expensive (almost $500 AU) for what it was worth... she talked a lot about how helpful this course would be but I feel like I could have got the majority of the information from The Beginner's Guide to Colour Psychology for a fraction of the price. Having said this, she did provide some really good resources. But, I feel like she tried to directly translate the way she teaches her workshops into an e-course and it just doesn't work. I found the slide shows annoying and wished it just played all the way through with automatically changing slides. She also requested a lot of hands on activities which weren't convenient for me. As an e-course I expect the work to be all online. I know I personally didn't have access to photographic paper, neither did I see the worth in buying some, to then print and cut bits out, shuffle them and then stick them into the sketch book she also requested that we'd get (which is just more expenses added to the already steep price). While that works in a workshop setting, it's a bother for an e-course. It would be better just to have a matching game on the computer, I think the quality of the colours is something that has to be sacrificed. If the price includes the other lessons (I don't know if it does), then I feel like it would be worth it. In all, though, this course was very helpful, just not as much as was advertised.

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Course curriculum

  • 1
    Welcome and Getting Focused
    • Hello from Fiona
    • Aims for this course
    • Getting the most out of the experience
    • The game-changing nature of colour psychology
    • My own experience with colour psychology
    • Colour Psychology in Action
    • Word to the wise: following your intuition​​
    • Tools for inspiration
    • Tools for Inspiration: Resources
  • 2
    The Seasonal Personalities
    • Introducing the Seasonal Personalities
    • The Spring Personality
    • The Summer Personality
    • The Autumn Personality
    • The Winter Personality
    • A Fun Quiz to test your understanding
    • Challenge: creating visual prompts for each season
    • My take on the Seasonal Personalities Challenge
  • 3
    Brand Foundations
    • Video: Brand Foundations
    • Establishing your Brand Foundations: a downloadable workbook
  • 4
    Discovering the Seasonal Personality for Your Business
    • How I Define a Clients' Seasonal Personality
    • The Seasonal Personality Checklist
    • Word to the Wise: One Brand, Or Many?
    • Word to the Wise: You, Or The Business?
    • Deciding What Really Matters: A Case Study
    • Word to the Wise: Combining Seasons
    • Combining Seasons: A Practical Case Study from The Brand Stylist
  • 5
    Making Colour Work for your Brand
    • How to put together a colour palette
    • The Colours and Their Meanings
    • Workbook: Selecting the right colours for your unique brand
    • The colours through the seasons
    • Download: The Colours through the Seasons
    • Word to the wise: Using black
  • 6
    Translating the seasonal personalities into design
    • Bringing your seasonal personality to life
    • Translating your seasonal personality to tangible design elements
    • Bonus Download: Translating the seasonal personalities to design
    • Gray's Dairy: A Case Study
    • Type through the seasons
    • Seasonal Photography Styles
    • Pattern and Illustrative Styles
    • Textures and backdrops: picking those that will best support your brand message
    • The Design Styles Challenge
    • My take on the Design Styles Challenge
  • 7
    And to the Future
    • A Final Word from Fiona
    • Word to the wise: Keeping this in perspective
    • Word to the wise: using colour psychology productively
    • Your Inspirational Takeaways
    • Recommended Colour Resources

Colour for Creatives: reviews

What others are saying about this course (warts and all!)

  • Brilliant Course!

    Jenny Evans

    I did this course the day before I met my graphic designer - I had such a clearer sense of what I wanted from her and it's massively helped with my business's rebrand. Brilliant if you want to unpick your brand, who your customer is and what mess...

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    I did this course the day before I met my graphic designer - I had such a clearer sense of what I wanted from her and it's massively helped with my business's rebrand. Brilliant if you want to unpick your brand, who your customer is and what message you want to project.

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  • A must

    Maha Ibrahim

    This course is a game changer! The course is well structured and Fiona explains the concepts of colour psychology with clarity. I highly recommend this course to branding designer, graphic designer and designers in general looking to take their kn...

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    This course is a game changer! The course is well structured and Fiona explains the concepts of colour psychology with clarity. I highly recommend this course to branding designer, graphic designer and designers in general looking to take their knowledge to the next level. Can't wait for level 2 of this course!

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  • This is truly game changing

    Mathilda Lundin

    I absolutely loved Fiona's workshop right from the start. Her energy is great, inspiring and knowledgeable. I'm a graphic designer and this has given me so many new thoughts and much more clarity around branding. I'm feeling a lot more confident t...

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    I absolutely loved Fiona's workshop right from the start. Her energy is great, inspiring and knowledgeable. I'm a graphic designer and this has given me so many new thoughts and much more clarity around branding. I'm feeling a lot more confident to brand my own business now!

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  • Good

    Margherita Antinori

    I enjoyed the course and learnt something new, but there are a few things that should be improved: I find the audio in slides presentation sometimes not good. During How to Put Together a Colour Palette lesson and the first 7 slides of The C...

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    I enjoyed the course and learnt something new, but there are a few things that should be improved: I find the audio in slides presentation sometimes not good. During How to Put Together a Colour Palette lesson and the first 7 slides of The Colours and Their Meanings lesson i could hear voices (children i guess talking, screaming and laughing) in the background. Quite annoying really, it distracted me a lot. I had the feeling, during this section (and in general really), that slides had not been reviewed. Along the audio problem, i could notice some text repetition/typo/text messages ring tones... Also, not impressed by photography and illustration styles examples. I guess the course is addressed to a British and Nordic audience, but I found many images difficult to connect. My idea of summer is very Mediterranean, it's about sun and sea, and light. A very different scenario from what the course proposes.

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  • Highly recommended!

    Terese Brännström

    I've read both of Fionas books (How to style your brand and Brand Brilliance), and I still loved this course. Hearing Fionas voice and seeing more examples definitely gave me a deeper understanding of the concepts of Colour Psychology. Loved the c...

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    I've read both of Fionas books (How to style your brand and Brand Brilliance), and I still loved this course. Hearing Fionas voice and seeing more examples definitely gave me a deeper understanding of the concepts of Colour Psychology. Loved the crafty elements where you get to use scissors and glue, and think for yourself a bit as well. The system has helped me immensely as a graphic designer, and given me a clearer framework when judging my own work. It's changed how I approach my clients brands, even though I have just barely started using it. Well done Fiona, I'll be back for Level Two!

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  • L-O-V-E!!

    Brittany Woitas

    Naturally, I own both How to Style Your Brand and Brand Brilliance (which are amazing!), but this interactive course really allowed me to think more in-depth and creatively, and - again - transformed the way I think of my clients' businesses.

    Naturally, I own both How to Style Your Brand and Brand Brilliance (which are amazing!), but this interactive course really allowed me to think more in-depth and creatively, and - again - transformed the way I think of my clients' businesses.

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  • You're gonna LOOOOOVE this!

    Ashley De Filippis

    The Colour For Creatives course totally changed the way I look at colour and approach branding - it's been a game-changer for my business! I've taken many online courses before, and this is the one and only course that I absolutely couldn't get e...

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    The Colour For Creatives course totally changed the way I look at colour and approach branding - it's been a game-changer for my business! I've taken many online courses before, and this is the one and only course that I absolutely couldn't get enough of - I was sad to finish! Can't wait for more courses from Fiona - she definitely knows her stuff! Sign up for this course, you WILL NOT regret it!

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  • Excellent!

    Leah Bisch

    Such an amazing class that has given me a much deeper understanding of branding. Can't wait for your other courses to launch!

    Such an amazing class that has given me a much deeper understanding of branding. Can't wait for your other courses to launch!

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  • Complete satisfaction

    Lucia Fiorio

    Clear, pragmatic, really useful and appliable. Can't wait to start the sequel!

    Clear, pragmatic, really useful and appliable. Can't wait to start the sequel!

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  • Amazing bite-sized chunks of information that will change how I design for clients forever.

    Gemma Andrews

    Fiona is able to convey something which is largely instinctive in a manner that is clear and concise and easy to digest. Can't wait for level 2.

    Fiona is able to convey something which is largely instinctive in a manner that is clear and concise and easy to digest. Can't wait for level 2.

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  • Brialliant course for focusing the mind!

    Sarah Kavanagh

    An excellent online course which really helped to focus my mind and to get me back on track with keeping a cohesive look for my brand.

    An excellent online course which really helped to focus my mind and to get me back on track with keeping a cohesive look for my brand.

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  • Colour therapy for all

    Ashita Amin Amin

    I was unable to attend Fiona's workshops due to time constraints, and this course made everything work so well. Fiona explains concepts clearly in her videos and there are some examples which she talks through which I believe would allow the viewe...

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    I was unable to attend Fiona's workshops due to time constraints, and this course made everything work so well. Fiona explains concepts clearly in her videos and there are some examples which she talks through which I believe would allow the viewer to understand what is happening. I got to see how branding works from a completely different perspective. I love colours and to see how they can be applied usefully is just great. I thorough enjoyed the course, and look forward to the next one.

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Enrol in Colour for Creatives today and get ready to discover this truly transformative philosophy

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Investment

Enrol today, work through at your own pace and revisit the content as often as you'd like.

Colour for Creatives: reviews

Goodness, you guys have so much to share I've had to split across 3 sections. These are all the unedited reviews.

  • Eye-opening - I wish I had taken this course two years ago.....

    Stefania Boglioli

    This course delivers all it promises. All the words Fiona uses through the lessons couldn't describe it better: it is absolutely game changing, it actually feels like someone has finally lit a bulb and you are not proceeding in darkness any longer...

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    This course delivers all it promises. All the words Fiona uses through the lessons couldn't describe it better: it is absolutely game changing, it actually feels like someone has finally lit a bulb and you are not proceeding in darkness any longer, but you can actually see where you are going and together with the sense of direction you have also acquired a destination to reach! Not a little gain... It explained why so many things that felt so wrong in all the designs I have been proposed for my brand till date were actually wrong and it provided me with the clarity and the vocabulary I needed to explain what I want for my brand. So, whether or not you are intending to take up your brand design or facelift on your own or you are planning to hire a professional to do that for you, this course is an essential step to take.

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  • The second best investment I've made this year . . .

    Kay Beaton

    . . . the first being Fiona's The Brand Stylist Retreat in Mallorca! :-) I've always wanted to attend one of Fiona's Colour for Creative Courses, but due to work and family commitments, the timing always seemed to be "off". However, with this ...

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    . . . the first being Fiona's The Brand Stylist Retreat in Mallorca! :-) I've always wanted to attend one of Fiona's Colour for Creative Courses, but due to work and family commitments, the timing always seemed to be "off". However, with this online course the timing was perfect! I'd fallen out of love a little with what I do, but completing this course has totally inspired me. I absolutely loved the "hands-on" experience - something which I'd been missing in my own creative practice - thank you so much for introducing me to the joy of it again! Fiona's infectious passion for what she does totally shines through, and you can't help but enjoy working through the course. Expect lots of "tingly" moments as you work your way through the course, and by the end of it, you'll have a new found clarity about your brand, which you'll want to implement immediately. Well done Fiona, I'm already looking forward to Levels Two and Three!

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  • wonderfully insightful

    ana cavalheiro

    Learned so many things! I'm ready to revamp my brand and put everything I learned to good use.

    Learned so many things! I'm ready to revamp my brand and put everything I learned to good use.

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  • Made for all creatives; best investment ever!!

    Stephanie Descary

    This course was by far THE best online course I've ever taken! I learned so much and it made me all the more passionate about branding. I appreciated the length of the videos: short and sweet. It felt like I was moving so fast through the course b...

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    This course was by far THE best online course I've ever taken! I learned so much and it made me all the more passionate about branding. I appreciated the length of the videos: short and sweet. It felt like I was moving so fast through the course because I wasn't falling asleep at one or two hour long videos. Very well done!

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  • Colour for creatives: Level One

    ilse devriendt

    I loved the course! It gave me a clear vision for my brand. I can make better decisions with confidence. Now I just have to do the work with all the inspiration I got!

    I loved the course! It gave me a clear vision for my brand. I can make better decisions with confidence. Now I just have to do the work with all the inspiration I got!

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Frequently Asked Questions

How the course works

  • When does this course start?

    Whenever it suits you! This is a self-paced online workshop that you can work through at your own pace.

  • Will you be on hand to answer my questions?

    No. This is a self paced course that's designed to empower you to make smart decisions. I wanted to create a course that you could access at any time of the year, wherever you're based. And with that in mind, I've made the decision that I will not be on hand to answer questions as I simply don't have the resources. Instead, I've designed the course in such a way, that you won't need to ask any questions if you follow the course all the way through. You'll find plenty of 'word to the wise' sections which cover off the most commonly asked questions and sources of confusion and plenty of illustrated and narrated presentations that'll both inspire and reassure you that you've totally got this.

  • Can I share my access to this course with my friends or colleagues?

    No, thank you for asking. Your enrollment fee gives you lifetime access for one user. Should you require multiple licenses for your team, you will need to enrol each one. If you would like to buy more than three licenses please get in touch and I will be delighted to discuss.

  • I adored your live workshop, is there any point in me taking this class?

    Yes, I'd like to think so. The curriculum is based on my last, live London workshop from June 2016 but I've updated much of the content. Even if you were in that workshop, I'm certain that you'll benefit from a refresher and another opportunity to explore more about colour psychology in the comfort of your studio and at your own pace.

  • I run branding courses, can I take this class?

    Absolutely! I'd be thrilled and you will get so much from it. As a fellow teacher yourself, you'll be aware of just how much energy, time and experience goes in to creating courses. I do hope that you'll be inspired by what you learn here and I know you'll respect my copyright by not repurposing any of the content, downloads or classes for your own clients. The content here is strictly for personal use only.

  • If this isn't for me, can I get a refund?

    No, I'm afraid not. As this is a digital course, no refunds will be given. Like all The Brand Stylist offerings, with this online course you can expect huge value, high production values and inspirational, game-changing content based on almost two decades of experience. This is a high value course that is priced at a level to make it easily accessible whatever stage your business is at. I'm very confident that if you work through the entire curriculum you will get tons of value for money.